10 Most Important Keywords For SEO

Types of Keywords in SEO

1. Short-Tail Keywords:

Short, generic phrases with high search volume.
Example: "shoes"
2. Long-Tail Keywords:

Longer, more specific phrases with lower search volume but higher intent.
Example: "best running shoes for women"
3. Branded Keywords:

Include a company or brand name.
Example: "Nike running shoes"
4. Non-Branded Keywords:

Don't mention a specific brand.
Example: "comfortable running shoes"
5. Geo-Targeted Keywords:

Target a specific geographic location.
Example: "running shoes in London"
6. Transactional Keywords:

Indicate an intent to purchase.
Example: "buy running shoes online"
7. Informational Keywords:

Seek information or answers to questions.
Example: "how to choose running shoes"
8. Navigational Keywords:

Used to find a specific website or page.
Example: "Nike website"
9. LSI (Latent Semantic Indexing) Keywords:

Related terms and concepts that search engines use to understand context.
Example: For "running shoes," LSI keywords might include "marathon," "cushioning," or "athletic footwear."
10. Product Keywords:

Describe specific products or services.
Example: "Nike Air Zoom Pegasus 38"